The former CMO of Salesforce came to us because her new company, Asymbl, was introducing an entirely new way for enterprises to think about work through digital workers and workforce orchestration.
The challenge was educating the market on an unfamiliar category while positioning Asymbl's leadership as trusted experts on AI's rapidly evolving role inside the enterprise.
The Colab focused on combining strategic product launches with timely executive commentary and proactive thought leadership to establish Asymbl as a leading voice in enterprise AI.
Alongside product announcements, the team positioned Asymbl's executives as trusted experts on digital workers, AI adoption, workforce orchestration, and enterprise transformation—ensuring the company became part of the broader conversation shaping the future of work.
The Colab established Asymbl as one of the emerging voices shaping the future of enterprise AI. By combining strategic product launches with timely executive commentary and proactive thought leadership, Asymbl earned sustained visibility across leading business, AI, and enterprise technology publications.
Rather than simply announcing products, the company became part of the broader conversation defining how organizations will build and manage digital workforces in the AI era.
Key outcomes included:
The Futurum Group needed a media partner who could position their analysts as go-to sources for journalists covering tech earnings, semiconductor trends, and AI developments—not in 6 months, but immediately.
Opportunities Secured (YTD)
Average quarterly metrics attainment
Top-Tier Outlets
